06 / Tools Pricing Page Grader

Pricing Page Grader.

Score your SaaS pricing page against a 20-point checklist of conversion best practices used by top-performing companies.

Score
0 / 20
Total Score
F
Grade
0 / 5
Clarity
0 / 5
Trust
0 / 5
Conversion
0 / 5
Value
Verdict
Check the items that apply to your pricing page to get your score.
Clarity 0 / 5
✓
1. Plan names are intuitive and self-explanatory
✓
2. Pricing is displayed prominently (no "Contact Sales" only)
✓
3. Feature differences between tiers are clearly shown
✓
4. A recommended/popular plan is highlighted
✓
5. Monthly vs annual toggle with savings shown
Trust 0 / 5
✓
6. Social proof (logos, testimonials, or customer counts)
✓
7. Free trial or money-back guarantee offered
✓
8. Security badges or compliance certifications shown
✓
9. FAQ section addresses common objections
✓
10. Transparent about what happens after trial
Conversion 0 / 5
✓
11. CTA buttons are prominent and action-oriented
✓
12. 3 or fewer plan tiers (avoid paradox of choice)
✓
13. Feature comparison table available
✓
14. Enterprise/custom plan option exists
✓
15. CTA above the fold, no scrolling required
Value 0 / 5
✓
16. Pricing anchored to value, not features
✓
17. Usage-based or per-seat pricing is clear
✓
18. Discount for annual billing (15%+ savings)
✓
19. Clear upgrade path between tiers
✓
20. ROI or savings calculator included